Lotus's supports farmers through direct purchasing, ensuring fair and stable income. The company collaborates with government agencies such as the Ministry of Agriculture and Cooperatives and local authorities, aiming to empower farmer groups to manage their cultivation more efficiently. Lotus’s encourages nearby farmers to form cooperatives in line with the government's large-scale farming policy and helps raise standards for quality and safety in agricultural products. Through a pre-cultivation planning and contract farming model—aligned with the "production driven by market demand" approach—Lotus’s also facilitates access to distribution opportunities within its network.
Currently, Lotus’s operates four major Farm Model production sites across Thailand’s 4 regions. These sites provide stable and fair livelihoods for over 546 farming households. By working closely with farmers under the Farm Model, the company ensures stronger quality and safety control over its produce. One key project involves direct sourcing of 27 vegetable varieties from farming households in Ban Non Khwao, covering more than 282 rai of farmland. This initiative yields over 750 tons of vegetables annually, generating an average additional income of 12,000 THB per household per month.
2025 Performance
- 1,092 farmers from all regions participated in the program
- 750 tons of annual volume procurement
